This book is a timely examination of the impact of deepening regional economic integration and regionalism in East Asia on corporate strategy in the Japanese automotive sector. The book presents new knowledge by drawing on empirical research undertaken with corporate executives, public officials and academics. It offers a cogent analysis of the post-crisis transformation of the region and of Japan's pivotal role within this.

In the decade following the Asian financial crisis, the East Asian political economy has experienced a radical transformation. This book thus investigates the responses of Japanese automotive makers to the processes of regionalism and regionalization by locating firm-level analysis in a broader political economy context.